From your market segment, deploy New records from Radius or existing records from your CRM to a Twitter Tailored Audience.
Who can use this feature?
Standard Radius Fields Deployed to Twitter Tailored Audiences
Here is a list of fields we deploy.
- Business Email
- Business Phone
- Contact Email
- Contact Phone
Considerations and Best Practices for Deploying to a Twitter Tailored Audience
- You can deploy up to 100,000 New records for each deployment. There is no limit for Open, Won, and Lost records.
- Deploy at least 2,500 records so you'll have a sizeable audience in case some records don't match.
- Use the Audience Enhancement option to get a lift up to 4x in audience size.
- As soon as you receive the deployment CSV file in your email, import it to your CRM so you can track performance of New records from Radius.
Deploy Records to a Twitter Tailored Audience
- From Segments, select the audience you want records from.
- Click Deploy, and select where you'll send those records.
- Follow the flow to select the type and number of records, and an audience. We’ll email you after your deployment is finished.