Skip to main content
Radius Help Center

Example MQL Goal for Telemarketing

Here is an example of Won and Lost rules for an MQL goal for telemarketing. Marketing sources target prospects within a high-propensity market segment for an outbound telemarketing campaign.

Goal

Total Segment Size

Won Rules

Lost Rules

Historical Success Rates

Sales rep schedules a demo with the prospect

100,000

10000

Rule: Lead Status = Converted

90000

Rule: Lead Status = Disqualified

10%

 

  • Was this article helpful?