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Territories and Verticals

Territories and Verticals
Each territory and vertical your company uses can be added to Radius. Find out how territories and verticals work in Radius and how to add your own so you can start using them in Radius.

How Territories and Verticals Work

Territories and verticals are signals you can add to Radius, similar to custom signals. This helps your team carve out your segments when you're building audiences. This way, you can build an audience using territories and verticals that matter to your organization.  

  • When you create a territory, the territory becomes available as a Region business signal.
  • When your create a vertical, the vertical becomes available as a Industry business signal.

Manage Territories and Verticals

Add a Territory Signal

Add a Vertical Signal

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